Sign up for Flodesk Free to build your first 500 subscribers and design a few emails. If you love the interface and see list growth, upgrade to paid immediately. If you need automation now, skip Flodesk and start with MailerLite’s free plan (1,000 subscribers + automation) instead.
Flodesk’s free plan is one of the most restrictive free tiers in email marketing. It locks automation (the engine of modern email marketing) and caps sends at 500/month. However, it gives you full access to the best email designer on the market—for $0. flodesk free
Pricing and features current as of 2026. Always check Flodesk’s official pricing page for updates. Sign up for Flodesk Free to build your
For years, Flodesk has been the darling of creatives, solopreneurs, and small business owners who value design over complex automation. Its signature selling point has always been simple, flat-rate pricing ($38/month for unlimited emails and subscribers). But in late 2023, Flodesk shook up the market by introducing a permanent free plan . Flodesk’s free plan is one of the most
| Tool | Free Plan Subscribers | Free Emails/Month | Automation Included? | Best For | | :--- | :--- | :--- | :--- | :--- | | | 500 | 500 | ❌ No | Design-focused beginners | | Mailchimp | 500 | 1,000 | ✅ Basic (single email) | Beginners who need some automation | | Brevo (Sendinblue) | Unlimited | 300/day | ✅ Yes (limited) | Volume senders | | MailerLite | 1,000 | 12,000 | ✅ Yes (basic) | Best overall free plan | | ConvertKit | 1,000 | Unlimited | ✅ Yes (visual automations) | Bloggers & creators |
Here is everything you need to know about Flodesk’s free tier, including its features, hidden limits, and who should (and shouldn’t) use it. Before diving into the free plan, a quick recap: Flodesk is an email marketing platform built for design-first users. Unlike Mailchimp or Klaviyo, Flodesk prioritizes drag-and-drop aesthetics, allowing users to create professional, on-brand emails without any coding or design experience.
Its paid plan ($38/month) offers unlimited sends, unlimited subscribers, forms, checkout links, and basic workflows. Flodesk’s free plan is a forever-free tier (no credit card required to start). It is designed to let new users build their email list, send basic campaigns, and test the platform’s famous designer interface. Key Features Included for Free | Feature | Availability on Free Plan | | :--- | :--- | | Subscribers | Up to 500 | | Monthly Emails Sent | Up to 500 | | Email Designs | Full access to 300+ templates | | Drag-and-Drop Editor | ✅ Full access | | Forms (Inline & Pop-ups) | ✅ Full access (up to 500 submissions) | | Segments | ✅ Create basic segments | | Automation (Workflows) | ❌ Not included | | Checkout Links (Sell digital products) | ❌ Not included | | Unlimited Sends | ❌ Capped at 500/month | | API Access | ❌ Not included | | Landing Pages | ❌ Not included | | Custom Domain Sending | ❌ Not included | Detailed Breakdown of What You Can Do for Free 1. Build a List (Up to 500 Subscribers) You can create unlimited forms (inline, pop-up, or full-page) to collect email addresses. Once you hit 500 active subscribers, you cannot add new people unless you delete existing ones or upgrade to a paid plan. 2. Send Beautiful Broadcast Emails You can send up to 500 email sends per month . This includes both campaigns and any automated welcome emails (if you try to build a workflow—but note workflows are disabled). Each send counts against your 500 limit, so if you have 200 subscribers and send one email, you use 200 sends. 3. Use All Flodesk Design Features This is the free plan’s biggest win. You get full access to Flodesk’s signature styling: social proof banners, dividers, button styles, image galleries, video embeds, and 300+ templates. Your free emails will look identical to a paid user’s emails. 4. Basic Segmentation You can tag subscribers and create segments based on form submissions or manual tags. However, without automation, you cannot automatically apply tags based on behavior (e.g., “clicked link”). The Critical Limitations You Must Know The free plan is generous for a beginner, but it has three deal-breaking limits for growing businesses. ❌ No Automation (Workflows) This is the biggest gap. You cannot create a welcome sequence, abandoned cart flow, or any “drip campaign.” Free users can only send one-off broadcast emails . That means no nurture sequences, no birthday automations, no re-engagement series. ❌ No Checkout Links Flodesk’s unique feature—selling digital products (ebooks, courses, guides) directly inside an email via Stripe—is locked on the free plan. You cannot generate payment links. ❌ No Landing Pages You cannot build Flodesk-hosted landing pages for lead magnets or product launches. You must use a third-party tool like Carrd, Squarespace, or WordPress and embed your Flodesk form. ❌ 500 Subscriber Ceiling Once you reach 500 subscribers, growth stops. You cannot add subscriber #501 unless you upgrade to the $38/month plan. This is a hard limit, not a soft warning. Flodesk Free vs. Other Free Email Marketing Tools How does it stack up against the competition?