Playguy Magazines -

However, Playguy was never coy. While it marketed itself with an emphasis on “centerfolds” and “pictorials,” it was unapologetically a soft-to-mid-core magazine that eventually pushed the envelope as the 1990s deregulation of obscenity laws took hold. Its core promise was simple: present the “All-American” male—clean-shaven, muscular but not monstrous, tanned, and invariably smiling.

Furthermore, the editorial content was always thin. Attempts at serious gay journalism (HIV activism, gay marriage debates) were timid compared to The Advocate or Out . The interviews with models were notoriously fluff pieces: “I like long walks on the beach and Italian food.” playguy magazines

Reviewing the roll call of models is interesting for genre historians. Many models used pseudonyms, and a significant number of them (by the 1990s) crossed over into hardcore video. You can trace the career of early 90s porn stars by spotting their Playguy layouts before they “went all the way.” However, Playguy was never coy

Playguy Magazine: A Nostalgic Look at the “All-American” Ideal in the Golden Age of Gay Print Furthermore, the editorial content was always thin

Unlike its European counterparts (e.g., Butt or Zipper ) which often celebrated the avant-garde or the waifish, Playguy ‘s brand DNA was distinctly American, sun-drenched, and athletic. The title was a direct play on Playgirl (and, by extension, Playboy ), suggesting a magazine that was about lifestyle and fantasy, not just anatomy.

The centerfold is where Playguy tried to differentiate itself. While Playgirl famously featured celebrities (Arnold Schwarzenegger, Leif Garrett) in chaste poses, Playguy went for unknown amateurs. The famous "Pulling Down the Pouch" moment—where the model removes his jockstrap—was the magazine's climax.